July 2010
5 posts
5 tags
Stealing Opportunity from Cracks in the Status... →
Photo Credit: Arvind Balaraman
4 tags
LeBron James: A Veritable PR Genius? →
Some say that LeBron James is a bona fide “public relations genius.” This may or may not be true, we will explore this in a bit, but the fact remains, the basketball star and free agent has managed to dominate the news cycle and foster massive amounts of speculation and therefore buzz around the decision of which b-ball team he would choose to continue his vaunted career with.
Would James stay...
Tumblr Topples Typepad | The Blog Herald →
5 tags
Apple’s iPhone 4 Reception Problem and Subsequent... →
The dynamic and extensive history of Public Relations practice is replete with cases of organizations which have, as scholars Heath and Millar write, “lost brand equity, suffered damage to products, services, and lost issue positions because of inept handling of crisis preparation and response.” Is Apple fated to join these mismanaged cases of yore?
BP Lost PR Control Before the Oil Spilled -... →
Post from Kevin Dugan exploring BP’s dismal web strategy - before and during spill.